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How long you will study
Domestic course fees
How you will study
International course fees
Marketing Management (M.A.) - manage branding successfully
You control international marketing and advertising campaigns, you work together with partners, colleagues and agencies throughout the world: with a Master's degree in International Marketing, you can become a leading marketing executive in a globally based company.
With the degree in Marketing Management you turn your liking for creativity and customer relations into your profession. You process the necessary know-how in the fields of Marketing, Sales und Brand Building, so that you are subsequently able to take over management responsibility in a company operating in an international environment.
Why should I study Marketing Management at IUBH?
Your personal focus
During your studies, you complete the specialisation in marketing management with the following courses:
What are the professional prospects in Marketing Management?
Your future working fields after obtaining a Master degree are top management positions in Marketing and/or Sales - whether this is at agency level, in major corporations or small and medium-sized enterprises or NGOs.
Marketing or public relation agencies, business consultancies and market research companies above all those with international business activities today already prefer to employ graduates from IUBH.
What others say about this programme
The International Marketing Management provides a great opportunity for students to develop their knowledge and skills required for the current market. The program covers not only traditional offline marketing, but also new exponential technologies that are reshaping marketing practices. So by concluding the program the student will be ready to face all challenges and opportunities to come!
Prof. Dr. Francisco Tigre Moura
Master Marketing Management
Contact IUBH University of Applied Sciences to find course entry requirements.
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