Title/degree: Master of Science (MSc)
Duration: 1 year (60 EC), full-time
Start month: September
Language of instruction: English
Croho code: 60644
Giving a broad, social perspective on organisations that goes beyond management and economics to includes multiple value creation as well as corporate social responsibility.
You'll need more than analytical business skills to understand today's global business environment and to succeed in it. Our programme in Business Administration aims at multiple value creation: it devotes equal attention to economic aspects as to organisational and social processes. This attention for the complete big picture is what creates a better understanding of the importance of good management and can eventually increase the performance of all kinds of organisations. You'll have plenty of knowledge of corporate social responsibility and will be able to act independently as well as be a member of a team in any kind of organisation.
You choose one of the following specialisations within our Master's programme, which will teach you the knowledge and skills you'll need to become a well-rounded leader:
Business Analysis and Modelling
Looking at the individual and social 'biases' and 'heuristics' that lead to sub-optimal or even low quality decisions, as well as at interventions aimed at improving managerial decision-making (group decision support).
Innovation and Entrepreneurship
You'll come to understand how organisations can grow through innovation processes as well as understand the challenges that entrepreneurs face when starting their business in a changing environment.
Focusing on the global activities of multinational firms with sensitivity for institutional and cultural differences, combined with a balanced outlook on relations with various market and non-market stakeholders.
Marketing is more than just selling products or services; it's about creating value with customers and other stakeholders. Learn to build and manage customer relationships and how these will help you in key marketing activities such as branding and product management.
Organisational Design and Development
This specialisation uniquely combines both sides of the coin: addressing structural problems of organisational design as well as changes in the culture and social fabric of an organisation; both of which are vital for success.
Strategic Human Resource Management
You'll become capable of scientifically analysing issues involving personnel and organisation. Also, you learn to think about them at the strategic level in an organisation.
Learn to analyse, describe and deal with the influences of various stakeholders, strategy processes in organisations, internal and external environment, and internationalisation.
Next to these specilisations of Business Administration, we also offer the international two-year Master's programme European Master in System Dynamics. It's a collaboration of four European universities. This joint programme has been specifically designed for students who are interested in learning how to initiate strategic change in organisations by using computer simulation models.