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Waikato's Master of Digital Business is unique in New Zealand, as it provides a strong focus on digital technology from a management perspective.
If you're keen to pursue a career as a tech-savvy manager, this pioneering programme will bring you bang up-to-date with the theory and practice of e-commerce and digital business.
The digital revolution has created exciting new challenges for managers who are keen to find new ways of engaging with customers and optimising their organisation's performance. And in a modern society that's obsessed with all things smart and mobile, industries and businesses that fail to keep pace with the latest digital technologies will become increasingly irrelevant.
This highly practical degree will equip you with advanced skills in how the latest digital technologies are revolutionising business operations across most industries. For example, even agriculture is now a hotbed of digital innovation, as geospatial data can link what we buy from the supermarket to specific paddocks, trees or vines.
Our students get hands-on exposure to contemporary business technologies, and gain key management skills in how best to apply these technologies within business - essential for careers in developing e-commerce initiatives and leading digital transformation strategies for organisations. MDigiBus graduates have an excellent understanding of technology potential and business acumen. You'll also have the opportunity to do an industry internship over summer.
In this degree, you'll explore topics such as cloud computing, big data, mobile computing, beacon technology, gamification, business intelligence, real-time analytics, global marketing and social media, IT consumerisation, location-based services, supply chain integration, automated logistics, e-government business services, search technology, and virtual team communication.
Students can attend face-to-face classes on campus in Hamilton, or choose to study online from anywhere in New Zealand.
You can start studying for the Professional MDigiBus in either late February (A Semester) or July (B Semester).
If you'd like to gain practical, industry-relevant knowledge of digital business, or wish to study online, the Professional stream is for you.
A key feature of this stream is an industry internship paper, where you'll be working on real projects at an organisation of your choice for 8-13 weeks over summer (November to February); either in New Zealand or overseas. This is designed to kick-start your career by giving you hands-on experience that is sought after by employers, and will help solidify your knowledge base.
(Note: Students are expected to find their own host organisation several months in advance, we can offer assistance if needed.)
You'll also complete an applied research project investigating a problem or opportunity related to digital business at a real organisation.
Online study option
It's possible to study the Professional stream completely online if you wish - ideal for people who are working full-time. This is a fully prescribed programme of seven papers (180 points). All interactions with staff and students will take place online.
Assessments will include written assignments, web video presentations, online discussion forums, wikis, info graphics, mind maps, and more.
Conduct in-depth research into a specialist area of digital business that you're truly passionate about, and write a dissertation.
This stream may be the best option for you if you're interested in developing the skills for further academic study, such as a PhD, or a possible future research career. You'll get to grips with the latest research and gain expertise in how digital technologies can be applied in a business context.
You will write a dissertation on a specialist research topic of your own choice, and gain the investigative skills and knowledge required to embark on a PhD thesis, or a future career as an academic.
Waikato has an international reputation
You'll be studying at Waikato Management School, a Triple Crown international business school accredited by EQUIS, AMBA and AACSB since 2005. This is a global benchmark of excellence in teaching and research, achieved by less than 1% of the world's business schools.
Waikato is ranked in the world's top 250 universities for the teaching of Business & Management Studies by the prestigious QS World University Subject Rankings 2017.
And in the Eduniversal Best Masters Rankings 2017, our Master of Digital Business is ranked 41st globally and 1st in New Zealand for Best Master's in E-Business and Digital Marketing.
Contact University of Waikato to find course entry requirements.
Billy Bodger, Master of Science (Earth Sciences)
Smaller class sizes, enthusiastic lecturers and field trips to exciting North Island locations has made Earth Sciences study at Waikato a top experience for student Billy Bodger.
Billy completed a BSc in Earth Sciences before beginning an MSc in 2013, with a focus on geology.
"The flexible BSc course structure and passionate lecturers have allowed for more one-on-one time with staff and more feedback on assignments. I believe I wouldn't be where I am today without that additional help," says Billy.
Some memorable field trips have included a six day excursion to the Hawke's Bay for a sedimentary geology paper and a trip to the GNS Science Wairakei Research Centre for a volcanic geochemistry paper.
"Both of these field trips and all the other practical activities and applied research I have undertaken at Waikato have given me a valuable insight into the tasks that I could expect to encounter in industry. I have no doubt that these experiences will give me a head-start career-wise."
A School of Science Masters Research Scholarship in late in 2013 helped kick-start Billy's masters study. Now undertaking research in volcanic geology and gold mineralisation, Billy has been fortunate to work with an international mining corporation and is now trained to use a range of Waikato's excellent laboratory facilities specific to his research.
"Being able to tailor my degree to suit my strengths and interests makes Waikato a top choice for study. Once you come to Waikato, the doors will open for you and the opportunities are endless."
Kaylee Bird, Bachelor of Management Studies/Bachelor of Laws (Management)
A passion for dancing has led to a Sir Edmund Hillary Scholarship for Kaylee Bird. The former Otumoetai College student is now in her second year of studying a conjoint Bachelor of Management Studies and a Bachelor of Laws.
She says one of the reasons she chose to study at Waikato was that it was the only university in New Zealand where she could continue both dance and academic studies.
Kaylee has been dancing since she was four years old and mainly trains in classical ballet and contemporary dance. In 2013, Kaylee was accepted into three dance schools in Australia; the prestigious Tanya Pearson Classical Coaching Academy where she spent a term in 2014 experiencing full-time dancing before returning to her studies, Queensland University of Technology Bachelor of Fine Arts (Dance Performance) and the Queensland Dance School of Excellence.
In 2013 she was awarded honours in both her Advanced 2 BBO Ballet and Contemporary exams, and she was nominated to compete in the 2012 NZ Young Performer of the Year Awards.
Waylon Kenning, Master of Electronic Commerce (Electronic Commerce)
Master of Electronic Commerce student Waylon Kenning likes to create “digital experiences that delight customers; by defining their interests and marrying them to technology”.
Originally from Taumarunui, he is now half-way through completing his MECom degree online, while continuing to work full-time as a product architect at Hexagon Safety & Infrastructure, a global IT firm in Wellington.
Since graduating from a Bachelor of Electronic Commerce in 2008, Waylon quickly found work as a business analyst, and his career has gone from strength to strength.
He now oversees a diverse team of developers, user experience designers and analysts at Hexagon, who are creating a new mobile app designed to help police officers do their jobs more easily by putting critical information at their fingertips. The goal is to reduce paperwork so that police officers can spend more time in the field investigating crimes.
Last year Waylon decided he wanted to “beef up” his academic credentials, be exposed to the latest ideas in e-commerce technologies, and gain an internationally-recognised master’s degree that offers a passport to working overseas.
“I thought about doing an MBA, but I really wanted a programme focused on how business and IT relate to each other, and the MECom really fits the bill in that respect. I also liked the fact that the Professional stream was taught completely online, because most professionals can’t quit their jobs for an entire year.”
Waylon says his favourite paper was ‘MCOM502 - Managing Virtual Teams’, as it helped him understand how to communicate better with members of his own development team at Hexagon; some of whom are based in India and the United States.
For the professional field internship paper, MSYS519, Waylon spent 10 weeks working on a variety of small research projects for Contact Energy, his former employer.
“The internship is really designed to kick-start your career in e-commerce and help solidify your knowledge base, which is great for people who are new to this field.”
“If you’re already working in e-commerce, it gives you permission to research a topic in-depth that you’ve been thinking about for some time, because you have to write a 10,000 word report at the end of it.”
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