For more information about Business Management (Marketing) at Westminster Business School, London, University of Westminster, please visit the webpage using the button above.

The award
BA (Hons)

How long you will study
3 - 4 years

Domestic course fees
GBP 9250

How you will study
full-time

Course starts
September

International course fees
GBP 12750

All study options

About Business Management (Marketing) at Westminster Business School, London, University of Westminster

Course summary

Business success requires a breadth of knowledge and abilities. In bringing together theory and practice, this course will enable you to develop the vision, innovation and dynamism required in the contemporary business world.

The Business Management degree allows you to build the degree of your choice, by studying for a general business award or specialising in one of seven business areas: Accounting, economics, entrepreneurship, finance, human resource management, legal regulation or marketing. The course also gives you the opportunity to change pathway at the end of the first year, allowing you to specialise if you wish at that point. You may also change to the general pathway at the end of the end of the second year.

During the course, you will gain a broad range of business knowledge and skills which will enable you to pursue a career in the private or public sectors. You will also have the appropriate skills and the confidence to develop your own business.

In each year of study, you will take a combination of core and option modules, with increased flexibility as you move through your degree. You will also have the opportunity to study a foreign language as part of your course in each year.

In Year 1, you are introduced to the functions of business organisations, the broader business environment, and key management skills and competence including information gathering and analysis, accounting, economics, marketing and organisational behaviour.

In Year 2, you will be investigating and learning how businesses operate, looking at how people are managed, how you manage business operations and how managers make key decisions.

Year 2 is the year where you will start to specialise in the pathway of your choice, where you also have the ability to select modules to develop your knowledge in a certain direction within your pathway, in this case, marketing. Modules such as Marketing Research have been selected to emphasise this area within your studies.

You may also select a module in a foreign language. Your personal tutor will help you to decide on a programme of study best suited to your abilities and personal career interests. There is also an opportunity to study abroad for a single semester.

Year 3 will enable you to apply critical and reflective approaches to exploring the challenges facing organisations at a strategic level. You will also develop your specialist area further. During the year you will complete a piece of independent research within your specialist subject area.

Our Career Development Centre has just been shortlisted for the Best University Careers Service in the National Undergraduate Employability Awards for 2017.

With a growing network of over 3,000 employers around the world and a team of experienced careers consultants, we are here to help you succeed.

In 2015-16, we helped over 1,500 students find work placements across a range of sectors, with 250 employers attending 14 on-campus skills and careers fairs.

As a Westminster student, you'll have access to our services throughout your studies and after you graduate.

We can help you:

  • find work placements related to your course
  • find part-time/vacation, placement and graduate jobs, including voluntary experience
  • find international opportunities to enhance your employability
  • market yourself effectively to employers
  • write better CVs and application forms
  • develop your interview and enterprise skills
  • plan your career with our careers consultants
  • meet employers and explore your career options at our employer fairs, careers presentations and networking events throughout the year

Find out more about the Career Development Centre.

The Business Management (Marketing) degree prepares students for employment in SMEs, blue-chip organisations, and the public or private sector. It enables students to tailor their degree in order to gain employment in various positions within Business, management and/or Marketing.

If you are studying a Bachelor's degree at Westminster Business School, you can choose to take a year's break from your studies in your third year to do a placement.  

A placement year is a great way of gaining practical work experience within an industry relevant to your studies. It increases your confidence and skills, and boosts your employability. It gives you a chance to apply the theoretical techniques you have learnt during your undergraduate degree so far to a real business environment while you work as a member of an established organisation.

Find out more about placements

Study options for this course

Notes about fees for this course

UK and EU tuition fee: £9,250 (Price per academic year)

The amount you will pay may increase each year to take into account the effects of inflation.

Find out how we set our tuition fees.

Funding

As well as tuition fee loans, there is a range of funding available to help you fund your studies.

Find out about undergraduate student funding options.

Scholarships

The University is dedicated to supporting ambitious and outstanding students and we offer a variety of scholarships to eligible undergraduate students, which cover all or part of your tuition fees.

Find out if you qualify for one of our scholarships.

Additional costs

See what you may need to pay for separately and what your tuition fees cover.

International tuition fee: £12,750 (Price per academic year)

The amount you will pay may increase each year to take into account the effects of inflation.

Find out how we set our tuition fees.

International student funding

Find out about funding for international students.

Scholarships

The University is dedicated to supporting ambitious and outstanding students and we offer a variety of scholarships to eligible undergraduate students, which cover all or part of your tuition fees.

Find out if you qualify for one of our scholarships.

Additional costs

See what you may need to pay for separately and what your tuition fees cover.

Entry requirements

Typical Offer

One of the following (or an equivalent qualification):

In addition to one of the above, you should have:

View more information about our entry requirements and the application process

Typical Offer

More information

International Foundation course

We work in partnership with Kaplan International College London to provide Foundation courses for international students who do not meet our Bachelor's degree entry requirements. For more information visit the Kaplan International College website.

Don't meet the entry requirements?

Consider a Foundation or Pathway course at Westminster Business School, London, University of Westminster to prepare for your chosen course:

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